Basic marketing strategy in Con Man Capitalism 101 involves convincing potential customers that services or products are not merely valuable, but so preeminently essential to their well-being, happiness, or comfort that they can't afford not to buy them. Like the carrot in front of the donkey, the wormed hook to entice the fish, we poor "consumers" suffer a deluge of lies, hype, and posturing in marketing and advertising, all aimed directly at our greatest vulnerability — our fantasies.
America is dangerously out of balance. This country has turned into a Disneyland dream factory that respects neither nature nor humanity. We are obsessed with marketing fantasies of perfect happiness and instant transformation. If we listened only to advertising (and believed it), we'd conclude that buying stuff must be the reason for existence and the solution to all life's problems.
Folks, I can't market my work that way. I can't dangle seductive promises about the amazing results of sessions to make you thinner, happier, sexier, or richer. Your hair won't grow back, and your thighs won't get smaller.
OK, then what good are sessions? Well, you may actually be a little wiser at the end, and certainly closer to your center, so that afterwards you'll feel more grounded, more connected, and more sane. Readings can help you find your way home to yourself.
Gee, that sounds pretty good, really, but even those payoffs require more from you than just buying the session. Wisdom and sanity aren't simply delivered to your door like FedEx packages. You have to work for wisdom.

Keep in mind that you already know much more about yourself and your life than you may realize. The magic of sessions involves connecting my tools and insights with your core knowing. While much of the information in a session comes from my expertise with astrology, the shape and subtlety of that information grow out of our interaction. And our interaction depends on us both, not just me.
Everyone alternates between waking and sleeping. We all have moments when we're really smart, and other moments when we're really stupid. I need you to be smart during your reading. See, I'm a real professional. I will offer you my undivided attention and all my skills. But you make it possible for me to do my best work by being awake during the session, alive and with me in the moment, connected to the thoughts and feelings of your higher intelligence, and open to remembering who you truly are, beyond the concerns of your ego.
I may do most of the talking in a session, but you have to actively participate, even if you're not saying anything, because I can't create this magic by myself.
So yes, astrological sessions can provide extraordinary information and have great impact. Buying a session can indeed help you come home to yourself, and coming home is always worth the journey. But you have to show up and truly be present for that to happen.
Saying this so plainly may not be "smart" advertising, but it is true, and I'd rather market my work based on the truth than on new age smoke and mirrors.